Esther Derby

Continue reading: The Power of Reframing

The Power of Reframing

How Powerful is Reframing?
I recently returned from Seattle, where I held a Coaching Beyond the Team workshop for Agile Coaches, ScrumMasters, Team Leads, and Managers. Among the many topics covered, we explored how reframing negative labels can improve relationships and open up new possibilities.
There’s one particular story I want to share with you, as an example of how powerful reframing can be.
One of our participants had a particularly difficult time  trying to reframe the person she most needed work with.  She was stuck.  “This guy is a bully,” she declared. “I can’t make that positive, not even neutral.”
Problem is, once someone has been labeled as a bully, you’ve pretty much limited your own responses to fight or flight. “Tell me what he does,” I prompted.