Agile in Marketing

Share on FacebookShare on Google+Tweet about this on TwitterShare on LinkedIn

What happens when you use Agile in marketing? Zalando have been using Lean and Agile tools inside marketing for some time. That makes up an unique and interesting case study, from a company pushing the boundaries.

Here’s an interview with Julia Kummel, sharing their experiences from the journey:

psst: Do you want to learn how to get started with Agile in marketing? Try out brand new Agile Marketing class in September.

/Mattias

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.