What happens when you use Agile in marketing? Zalando have been using Lean and Agile tools inside marketing for some time. That makes up an unique and interesting case study, from a company pushing the boundaries.
Here’s an interview with Julia Kummel, sharing their experiences from the journey:
psst: Do you want to learn how to get started with Agile in marketing? Try out brand new Agile Marketing class in September.
/Mattias
